Results for category "Marketing"

PR Gaffes: Companies Behaving Badly

Tech PR Review 0 Comments

AT&T isn’t doing composting…

Since it’s been decided by certain powers that be that companies are like people, I say we can also call them asses – just like regular folk might do to regular folk. And, recently there are a few companies seemingly doing their best to earn this name-calling. Read More →

Can Instagram Create Instant Brand Advantages?

Tech PR Review

Photo sharing apps might help with product positioning

It’s commonly known in the PR world that PR is the best mechanism to build brand credibility and sustained awareness. Advertising’s role is then to help reinforce it. Today, social media also plays a significant role in brand awareness. Read More →